Chapter 6

Alex Feechan

The founder Alex Feechan of the @FINDRACLOTHING outdoor brand is a true inspiration and puts sustainability at its heart.

Jump to Serves
Woman with a helmet and cycling gear standing on a street with a scooter.
People standing outside a building with 'FINDRA' branding on a street.
INTRODUCING

Alex's Story

Most truly inspirational brands start by trying to solve a problem. As an avid mountain biker, FINDRA Clothing was created by Alex Feechan in response to the lack of options for cycling clothing for women - and this clothing's lack of sustainability credentials too.

With 25 years' experience of designing for global high-end luxury fashion brands, she understands quality design, fabric, fit and style - while her love of nature and the outdoors are naturally expressed in the products and aesthetic that is FINDRA.
Woman standing in a room with books and a wall of photos
Person in an office setting looking at color swatches
Person working with photos and color swatches on a table
Findra outdoor and active lifestyle clothing and accessories sign outside a building.

Sustainability

Making everything as sustainable as possible.

Deciding to build a sustainable active lifestyle and outdoor clothing brand was a decision inspired by the courageous woman that surround her. It took dedication, skill and the pursuit of the ideal to make things better.

Adventurous Spirit

"It's not about how far you go, or how quick you get there, it's about giving it a go."

BEN LOMOND GIN X FINDRA NECK WARMER

An adventurous collaboration carefully crafted by Alex

A partnership with a shared passion for connecting people with nature and embracing everyday adventure. Amid a quest to bring a flavour of Ben Lomond to FINDRA's meticulous design process, Alex Feechan carefully considered every minute detail in our exclusive lightweight neck warmers, from sourcing sustainable fibres to refining style and functionality. A 2024 limited release, now sold out.

Person wearing a pink patterned headscarf with a blurred background
Person wearing a purple patterned scarf, with a blurred natural background
Person wearing a red patterned neck gaiter with a blurred natural background
Woman with a bicycle in a forested area
Three women with helmets and backpacks standing outdoors in a forested area.
Savouring the

Moments of Calm

When you’re as active and inspiring as Alex Feechan and her friends, those peaceful moments are worth savouring. If only to start imagining where you can explore next.
Serve One

The Pit Stop

The perfect end to any adventure, be it on two wheels or on foot. Savour this refreshing serve whilst you marvel at your surroundings.

Ingredients

35ml Ben Lomond Blood Orange & Pink Grapefruit Gin
10ml (2 tsp) Light honey
10ml (2 tsp) Vanilla syrup
50ml Pressed apple juice
Good squeeze of fresh lemon juice

Method

Add all ingredients to a shaker with ice, shake for 10 seconds, then strain into a rocks glass. Alternatively, warm all ingredients in a pan and serve warm.

Shop this gin
Woman in a blue jacket holding a mug by a lake
Two people riding bicycles on a grassy hillside.
Three people standing by a lake, toasting with drinks, with a green cabin in the background.
Serve 2

Findra Fizz

Recall adventurous stories whilst appreciating a sense of community alongside the natural flavours of the Findra Fizz.

Ingredients

35ml Ben Lomond Scottish Gin
15ml Peach liqueur
Top with raspberry & rose soda
Mint sprig garnish

Method

Pour all ingredients into a stemmed glass, add ice, then stir to chill. Top with soda and garnish.

Shop this gin
Woman drinking from a glass in a store setting
Hand holding a pink cocktail with a leaf garnish in a blurred indoor setting
Woman preparing drinks in a home setting with friends in the background
Woman standing on a golf course with golf bags and clubs.
Woman standing on a golf course with golf bags and clubs.

Next Chapter

Hannah Davies

Golf Content Creator & PGA Professional Golfer